SERVICES
Explore all the services we are currently providing
Brand Growth
We make your brand to stand out at stores. We are the experts of the in-store experience and we closely work with an extensive network of stores and retailers. We leverage shopper insights and we use that knowledge to sketch out what an ideal store for your product should look like in order to deliver the greatest results. We draw a “picture of success”—a vision of which product to place in which store, where to place them, how many facings, what type of layout and what promotions to activate in a way that will best convince shoppers to buy your product.
We also offer services to improve brand awareness through different marketing strategies like relationship marketing, PR marketing, social media marketing, email marketing, article marketing, content marketing, search marketing and B2B/B2C marketing.
Pre-Study & Business
Case Development
We assist German and other European organizations to take accurate decisions about new ventures and investments in Pakistan. Before any idea can be classified as a project or a venture, the opportunity needs to be examined in more detail. The common ways to present the evaluation are the Business Case and the Pre-Study.
The Business Case is a calculation of the project’s expected business benefits and financial costs, and it often includes details around the return on investment. The Business Case analysis is necessary to make sure that the proposed project is economically viable. However, since every scenario always includes uncertainties, the Pre-Study is used to give more detail and describe the varying scenarios.
Many of the European companies do not have staff in Pakistan. Our local staff in Pakistan takes this ‘burden’ off your list while ensuring the data is accurate and up to date.
Lean Management
We help organizations in their efforts for lean management to realize continuous improvement. We do this by analysing a business process and advising to optimize it by cutting out any steps that do not create any value for customers. We also provide additional services to manage the waste or “scrap” to reduce the cost of manufacturing and hence becoming more competitive in the international business.
Quality Certifications
We facilitate Pakistani companies to certify their products and processes to meet the most up-to-date global quality certification standards, which is vital to do business in Germany and rest of the Europe. These may include ISO or other necessary Quality Management System Certifications.